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How to Use Stock-to-Sales Ratios Effectively

Sarah Barr
Sarah Barr
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Stock-to-Sales Ratio

The Stock-to-Sales Ratio helps retailers determine how much inventory they need to support their sales goals. This key metric is used both prospectively (planned) and retrospectively (actual).

Forecast (Planned) Stock-to-Sales

This projection estimates the inventory needed at the start of a month to achieve sales targets. The ratio is typically higher at the beginning of a season when inventory is being built.

Example: If the plan is to sell 1,000 pairs of socks with a stock-to-sales ratio of 3.0, the retailer should have 3,000 pairs at the start of the month.

History (Actual) Stock-to-Sales

This retrospective view assesses whether the available inventory at the start of a month supported actual sales, helping retailers refine future purchasing strategies.

Formula:

This ratio is crucial for effective merchandise planning and maintaining the right inventory levels.

 

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